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Exploring Corporate Strategy: Text & Cases With Companion Website Student Access Card

Exploring Corporate Strategy: Text & Cases With Companion Website Student Access Card
Author(s): Gerry Johnson, Kevan Scholes, Richard Whittington,
Publisher: Prentice Hall
Availability: 1 in stock
Price: €20.00

Reference

ISBN: 140588732X
Category: Business & Management

Summary

Exploring Corporate Strategy: Text & Cases, 8/eOver 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers.Available in two versions (Text and Text & Cases),Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.Companion Website with Gradetracker Student Access Card: Exploring Corporate Strategy, 8/e

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